My role began when the health food company Dr Gaye had rebranded to Edible Love. I developed a new social media identity and strategy that created unity between the brand and its online presence. I was responsible for managing Edible Love's Instagram and Facebook posts to increase consumer awareness of the brand. I increased the brand’s followers 2,280% across Instagram in 8 short weeks.

Skills used: Graphic design, copywriting, branding, digital marketing.